AdAction has just notched ten separate placements in the 2024 (Edition 17) AppsFlyer Performance Index – the mobile-marketing “report card”.
Since 2015, AppsFlyer’s Performance Index has evaluated billions of app installs to determine which ad networks deliver the best combination of scale and quality across regions, operating systems, and verticals. In Edition 17 (covering the first half of 2024), the Index ranked 90+ media sources after analyzing 13.5 billion non-organic installs from 35,000 apps, making it one of the most trusted benchmarks for user-acquisition partners today.
This year, AdAction appears an impressive ten times, underscoring its versatility and reach in both gaming and non-gaming categories:
• Non-Gaming · Utility (North America)
• Non-Gaming · Life & Culture (North America)
• Gaming · Casual (Southeast Asia)
• Gaming · Casino (North America)
• Gaming · Match (North America)
• Gaming · All Categories (Global) – listed twice on both Android and iOS
• Gaming · Casual (Western Europe)
• Gaming · Casual (Global)
• Gaming · Casual (North America)
Quick Takeaways
- Versatility across verticals: AdAction excels in both gaming and non-gaming, mirroring the market shift toward diversified media investment.
- Global reach with local strength: Placements span North America, Western Europe, Southeast Asia, and global charts, giving advertisers a single partner for multi-region growth.
- Rewarded traffic done right: Incentivized networks rarely top quality charts; appearing on both Power (quality) and Volume (scale) lists shows AdAction balances engagement and scale.
- Third-party proof: AppsFlyer’s neutral, data-heavy methodology means marketers can trust these results when picking partners.
See the full report
Curious to dive deeper? Download AppsFlyer’s Performance Index 2024 here and explore all rankings, methodology details, and market insights.
Bottom line: Ten separate placements in the industry’s most-trusted index confirm that AdAction is a proven, globally competitive user-acquisition partner – ready to help brands capitalize on 2024’s return to growth.
