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Sports Betting Apps See Substantial Growth as More U.S. States Legalize Them
Industry Trends
Mobile App Marketing
User Acquisition

Sports betting apps are trending up due to more states legalizing it. Find out what’s happening in the industry and how to capitalize.

How to Monetize Hyper Casual Games: Driving Revenue with Inspiring Strategies
Mobile App Marketing

Explore key strategies to monetize hyper casual games consistently and successfully.

AdAction’s Women in Mobile: Alejandra Troncoso
Industry Trends
Mobile App Marketing

We spoke with Alejandra Troncoso, Developer Relations Team Lead. Ale leads her team to recruit new publishers while maintaining and growing current accounts.

12 Great ASO Examples: Get Inspired to Optimize Your App’s Profiles
ASO
Mobile App Marketing

Check out these well-executed app store optimization (ASO) examples for inspiration when updating or creating your app store profiles.

6 Steps for a Successful App Install Ad Campaign
Mobile App Marketing
User Acquisition

Driving downloads is critical to an app’s longevity. Learn the six steps to a successful app install ad campaign in this post.

13 Mobile Game Analytics That Matter
ASO
Mobile App Marketing
User Acquisition