AdGem Play™
Mobile gaming as an engagement and revenue layer.
Rewarded gameplay experiences designed to increase loyalty, engagement, retention, and incremental revenue within your app.
FOR LOYALTY AND ENGAGEMENT PLATFORMS
Every session users spend in your arcade, deepens their habit with your app
AdGem Play™ is a seamless integration that unlocks curated mobile gaming experiences users actively choose to engage with, while creating incremental revenue opportunities across every session.
With AdGem Play™ your users can browse a curated set of mobile gaming offers, complete challenges, and earn your in-app currency, deepening their relationship with your product every session.
Control how and where the arcade appears within your app experience. AdGem Play™ is designed to integrate naturally into your product while our optimization technology dynamically surfaces the most relevant gaming experiences for your users.
Generate incremental revenue from rewarded gameplay experiences integrated directly into your app. AdGem Play™ provides transparent reporting, scalable monetization, and earnings tied to meaningful user engagement.
Mobile gaming is the most engaging screen in your users' hands.
6-8 minutes
Avg. Mobile Gaming Session Duration
4-6 sessions
Avg. Mobile Gaming Session per Day
~$50+ spend
Avg. spend/year per U.S. Mobile Gamer
~$82 billion
Global mobile IAP revenue in 2024
Our Commitment to Every Partner
Built for platforms that want more engagement, loyalty, and revenue from every session
Premium Gaming Inventory
A curated library of mobile gaming experiences optimized for engagement and monetization.
Rewarded Challenges
Gaming milestones drive session depth, return frequency, and ongoing participation.
Daily Rewards
Rewards that drive sustained user engagement, redeemed transactions, and loyalty.
Two paths to the same arcade
Choose the integration path that best fits your product experience, technical needs, and launch timeline. Both options unlock the full AdGem Play™ ecosystem designed to scale alongside your platform.
pre-built
White-label Arcade
Launch a fully integrated arcade experience in days with flexible implementation options designed to fit your stack.
- Live in 72 hours
prism api
Native UI
Embed AdGem Play™ directly into your product experience through Prism, AdAction’s Offer Personalization API
- Maximum customization control
How it works
Step by step from integration to revenue
A lightweight integration. A curated inventory. And an experience your users will keep coming back for.
01
Align
We understand your app, your audience, and what success looks like for your business. Together you determine which integration path fits your architecture and timeline: the pre-built experience for speed, or Prism API for full native control.
02
Integrate
AdAction’s solutions engineering team supports your integration from onboarding through launch. Whether using the pre-built path or Prism API, integrations are scoped collaboratively and supported end-to-end.
03
Configure your inventory
Choose which game categories appear, define audience filters based on engagement depth and user profile, and decide exactly where and when offers surface inside your experience. AdAction’s team helps you tune the configuration to your specific audience from day one.
04
Expand
AdAction partners with you to continuously expand and optimize the offer inventory available in your arcade. As your audience grows and engagement data accumulates, the offer mix gets smarter by surfacing higher-performing titles, filtering out low-relevance inventory, and scaling revenue alongside your user base.
05
Measure and optimize
Track session depth, offer completions, ARPDAU lift, and retention impact in real time. Your dedicated AdAction account team reviews performance weekly by identifying what’s working, what to tune, and where the next engagement or revenue lift comes from.
06
Scale engagement and monetization
As engagement deepens and arcade participation grows, AdGem Play™ creates scalable monetization opportunities tied to meaningful user activity. Transparent reporting provides clear visibility into engagement, retention, and revenue performance.
Introducing rewarded mobile gaming as a new offer type outside of travel has been a game-changer for Super.com. It gave our users a fresh way to engage with the platform, and we saw a clear lift in engagement. The experience feels natural within our rewards ecosystem and has opened up an exciting new revenue stream.
Cole Kroach
VP Corporate Development @ Super.com
Your users,
your data,
your ecosystem.
We don’t own your user. AdGem Play™ is purely an infrastructure that is invisible to your users and is aligned to your outcomes.
Questions, Answered
FAQs
How is AdGem Play™ different from an offerwall?
Traditional offerwalls are typically standalone monetization surfaces. AdGem Play™ transforms rewarded engagement into a more integrated arcade experience designed to support loyalty, retention, and recurring revenue directly within your product ecosystem.
Will AdGem Play™ disrupt our paying users?
No. AdGem Play™ is designed to integrate naturally into your product experience through opt-in engagement and configurable placements. You control where and how the arcade appears so it complements your existing user journey.
How long does integration take?
AdGem Play™ is designed for flexible, lightweight implementation across a range of product experiences. Whether using the pre-built arcade or Prism API, our team supports onboarding, configuration, reward logic, and launch collaboratively alongside yours.
Who controls the rewards and placements?
You control the reward structure, placements, audience segmentation, and overall gameplay experience. AdGem Play™ provides the flexibility to align engagement naturally with your product ecosystem.
What about user data?
Your customer relationships and user experience remain fully within your ecosystem. AdGem Play™ operates using anonymized identifiers and is designed to support engagement and monetization without disrupting platform ownership or user trust.
How do we get paid?
AdGem Play™ is a no-cost monetization solution for partners. Revenue is generated through advertiser-funded gameplay engagement, with earnings tied to completed user activities and fully transparent reporting throughout the experience.
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